market-driven ˈmarket-ˌdriven adjective
market-driven activities, developments, products etc are a result of the needs of customers:

• market-driven mass media

• To maintain profitability, the company has to become increasingly market-driven.

* * *

market-driven UK US adjective (also market-led) ECONOMICS
influenced by market knowledge and customer needs: »

The company needs to change from being driven by production or technology to being market-driven.


a market-driven approach/strategy

Financial and business terms. 2012.

Look at other dictionaries:

  • market-driven — market .driven adj market driven activities, products, developments etc are a result of public demand for a particular product, service, or skill ▪ a market driven economy …   Dictionary of contemporary English

  • market-driven — market ,driven adjective BUSINESS controlled by what and how much people want to buy: market driven products …   Usage of the words and phrases in modern English

  • market-driven — UK US adjective business controlled by what and how much people want to buy market driven products Thesaurus: words used to describe businesses and companieshyponym …   Useful english dictionary

  • market driven — Mktg using market knowledge to determine the corporate strategy of an organization. A market driven organization has a customer focus, together with awareness of competitors, and an understanding of the market …   The ultimate business dictionary

  • market-driven — UK / US adjective business controlled by what and how much people want to buy market driven products …   English dictionary

  • market-driven — / mɑ:kɪt ˌdrɪv(ə)n/ adjective which is driven by market forces …   Marketing dictionary in english

  • market-driven — adjective market­led …   Longman dictionary of contemporary English

  • Market Driven Quality — (MDQ) is a term currently espoused by Donna Prestwood and Paul Schumann, but which has been around since the early 1980s. IBM used MDQ as their slogan for the IBM PCjr and OS/2. MDQ is defined as letting the market, meaning the price, determine… …   Wikipedia

  • -driven — [drɪvn] suffix 1. COMMERCE if something is petrol driven, computer driven etc, it is operated or controlled by petrol, a computer etc: • Lower interest rates set off computer driven buy programs that sent stocks soaring late in the day. •… …   Financial and business terms

  • market-led — ˈmarket led adjective another word for market driven: • This company needs to become more market led in a way that best serves the needs of our customers. * * * market led UK US /ˌmɑːkɪtˈled/ US  /ˈmɑːrkɪtˌled/ adjective (also market driven)… …   Financial and business terms

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